Internet Plus changes Chinese film industry


Internet Plus changes Chinese film industry
  1. Internet Plus changes Chinese film industry
    china.org.cn
    Film executives agree that Chinese film distribution is very different today compared to the past due to the emergence of the…
    Culture

Film executives agree that Chinese film distribution is very different today from what it was in the past due to the emergence of the internet.

Film executives attend the China Film Distribution Summit in Beijing, April 18, 2017. [Photo / Xinhua] 

They were attending a China Film Distribution Summit, part of the 7th Beijing International Film Festival on Tuesday in Beijing to share their views and insights on the changing landscape.

"When Zhang Yimou's 'Hero' was distributed over a dozen years ago, the situation was totally different from today. With the passage of time, I get more and more confused. Because of the involvement of the internet, changes in film distribution in China are coming faster than ever," said Bill Kong, the president of Hong Kong-based Edko Films Ltd.

He made a comparison as follows: "When we are about to distribute a film in the United States, we still use some traditional methods, such as advertising heavily on TV. However, in China, a lot of distributors don't buy commercial time on TV anymore, because the choices of Chinese viewers are completely controlled by the internet. As a practitioner in the film industry, I think if we want to know how to distribute films in China, we have to be aware of how the potential audience spends its money. "

Kong said moviegoers currently rely heavily on the internet, and the relationship between internet companies and film distributors will surely become even closer, "because they are the media platform with the biggest audience. If an internet company knows how to control the consumption of film viewers, it will be well-placed in the film distribution industry."

Jiang Ping, the general manager of China Film Co., Ltd., echoed this sentiment, saying: "The growth and coverage of the new economy represented by the mobile internet are beyond imagination. What would life be like without mobile phones or internet? The internet is indispensable to all Chinese and all filmmakers. 'Internet Plus' is posing a new challenge to industrial transformation and upgrading at whirlwind pace. Let's take the speed of 'Internet Plus' for in-depth transformation, cross-border integration, integration into the era and constant development."

Huang Qunfei, the deputy general manager of Huaxia Film Distribution Co., Ltd., believed the emergence and intervention of the internet had made the Chinese market more and more complicated, and distribution increasingly diversified.

"Firstly, the distribution channels are diversified," he said, "Secondly, distributors are diversified. Besides traditional distribution companies, there are also numerous new media and internet distributors. Thirdly, the distribution modes are increasingly complex. Now there are a large variety of distribution modes, including pre-sale, guaranteed distribution and more. Fourthly, the distribution…

  1. 7 Dumb Ways Companies Have Tried to Explain Their New Logos

    Europe.newsweek.com - Culture
    04.26 / 18:07 europe.newsweek.com
    Many companies have a tendency to overshare when they go through…
  2. Nazi-Looted Painting Returns to Paris Almost 80 Years After Theft

    Europe.newsweek.com - Culture
    04.26 / 17:54 europe.newsweek.com
    Following a lawsuit settlement between Léone Meyer and the University of Oklahoma, "Shepherdess Bringing in Sheep" is at the Musée d…
  3. Jesse Watters Takes Fox News to New Low With Ivanka Trump Oral Sex Joke

    Europe.newsweek.com - Culture
    04.26 / 17:32 europe.newsweek.com
    Jesse Watters has some thoughts about Ivanka Trump and how she holds a microphone. The Internet, in turn, has thoughts about Jesse…
  4. Not Just the Far Right: Critics Want to Block Women’s March Leader Linda Sarsour’s Speech

    Europe.newsweek.com - Culture
    04.26 / 16:53 europe.newsweek.com
    Turns out progressives can receive backlash for campus speeches,…
  5. Jonathan Demme, Legendary Director, Has Died at 73

    Europe.newsweek.com - Culture
    04.26 / 16:22 europe.newsweek.com
    The filmmaker behind 'Silence of the Lambs' and 'Philadelphia' succumbs to…
  6. Hungarian ‘Folkers’ Reunioned From All Around The World

    Hungarytoday.hu - Culture
    04.26 / 15:17 hungarytoday.hu
    The fair and national reunion, called “táncháztalálkozó” in Hungarian language, was held in Budapest’s Papp László Sports Arena between 21nd and 23rd of April, 2017. Although it literally translates into “dance house”, there is no English word to precisely express the concept, which has even been acknowledged by UNESCO in the Hungarian term (táncház-method) when listed among the Best Safeguarding Practices in […] The post Hungarian ‘Folkers’ Reunioned From All Around The W…
  7. Caitlyn Jenner Explains to Seth Meyers Why She Voted for Donald Trump...and Why She's Upset With Him

    Europe.newsweek.com - Culture
    04.26 / 15:02 europe.newsweek.com
    "My loyalty is not with Donald Trump," Jenner said. "My loyalty is not with the Republican party. My loyalty is with this community, and I will fight for this…
  8. “Shadowhunters” reveals 1st look at Sebastian in season 2B promo

    Panarmenian.net - Culture
    04.26 / 14:48 panarmenian.net
    Although it is only a brief scene, the promo features the close-up look at the evil and cunning son of Valentine…
  9. Hungarian Artists to Be Featured At Upcoming Venice Biennale, the ‘Olympics’ of the Art World

    Hungarytoday.hu - Culture
    04.26 / 13:13 hungarytoday.hu
    According to Hungarian wire service MTI, for the first time in several decades, Hungarian works of art will be featured in the central exhibition of the Venice Biennale this year. At a press briefing yesterday, organizers said that, starting on May 13th, visitors to the Biennale will be able to view the works of Hungarian artists Tibor Hajas and Attila […] The post Hungarian Artists to Be Featured At Upcoming Venice Biennale, the ‘Olympics’ of the Art World appeared first on Hungary T…
  10. Sziget Festival Announces New Names For 2017 Line-Up

    Hungarytoday.hu - Culture
    04.26 / 12:20 hungarytoday.hu
    Hungary’s most popular summer festival Sziget, which will be held for the 25th time this year, has added a bunch of new foreign star performers to its 2017 line-up. In addition to the already listed singers and bands new names have now been announced: This year’s Sziget Festival will take place between 9-16 August, on the Hajógyári island in the middle of Budapest. […] The post Sziget Festival Announces New Names For 2017 Line-Up appeared first on Hungary Today…
  11. “Ex Oriente Lux” – Nyíregyháza University Opens The Faculty For Ukrainian Language And Cultural Studei

    Hungarytoday.hu - Culture
    04.26 / 10:17 hungarytoday.hu
    The Faculty for Ukrainian Language and Culture Studies is to be reopened in the Nyíregyháza University, in eastern Hungary, the government commissioner for development in northeast Hungary and the Transcarpathian region said. The college is a representative of regional and Hungarian culture and education in the world, and at the same time a representative of international culture in the heart […] The post “Ex Oriente Lux” – Nyíregyháza University Opens The Faculty Fo…
  12. Jeff Goldblum Is Back Again in 'Jurassic World' Sequel

    Europe.newsweek.com - Culture
    04.26 / 09:47 europe.newsweek.com
    Goldblum's Dr. Ian Malcolm avoided being dinosaur dinner twice—will he manage a third…
  13. Essay written by migrant worker goes viral

    China.org.cn - Arts
    04.26 / 08:35 www.china.org.cn
    An essay written by a migrant worker about her family went viral on Chinese social media with her plain, vivid and humorous words resonating with many…
  14. Fan Bingbing joins Cannes film festival jury

    China.org.cn - Arts
    04.26 / 07:45 www.china.org.cn
    Chinese actress and producer Fan Bingbing will sit on the Cannes jury when the festival kicks off next month, organizers…
  15. Creativity and elegance: Italian designs on show in Beijing

    China.org.cn - Arts
    04.26 / 06:32 www.china.org.cn
    Scooter that Audrey Hepburn and Gregory Peck rode in the 1953 film Roman Holiday. [File photo] To faithful fans of Audrey Hepburn, the scooter she rode with Gregory Peck in Roman Holiday still looks stylish today. Now, the scooter has come to China and is being showed at an exhibition Serie Fuori Serie at the National Museum of China. Opened from April 26, the exhibition features 210 works from 98 Italian designers. The showpieces were divided into 11 sections…
  16. Royal food from Forbidden City sold online

    China.org.cn - Arts
    04.26 / 05:48 www.china.org.cn
    Royal food from the Forbidden City is now available for purchase at Tmall, a major Chinese online marketplace, as a part of new steps for the Palace Museum to develop its cultural creative…
  17. Even Bill O'Reilly's Fans Wanted Him Fired, Poll Shows

    Europe.newsweek.com - Culture
    04.25 / 19:56 europe.newsweek.com
    The majority of O'Reilly viewers would follow the host to a new network, survey…
  18. Google Fights Back Against Fake News After Trump's Upset Election

    Europe.newsweek.com - Culture
    04.25 / 19:21 europe.newsweek.com
    The search giant is tweaking its algorithm and devoting manpower to push down 'low-quality…
  19. 'Guardians of the Galaxy Vol. 2:' Chris Pratt, Zoe Saldana and the Original Cast Still Shine in a Bloated Sequel

    Europe.newsweek.com - Culture
    04.25 / 18:09 europe.newsweek.com
    Marvel's Guardians are still funny, but the second outing falls foul of the sequel syndrome: bigger isn't always…